We decided to keep the Groups and not to rename them to Tags.
Thanks for all your feedback! It really helped us to better understand how you work and what you need. It’s perfectly clear now.
First of all, based on your responses we built the Link Trigger in Automations.
Secondly, we decided to keep the Groups. It seems that renaming it to Tags would only confuse most of you and actually it wouldn’t bring any change or value.
Now we continue working on the New Segments that would work on top of the Groups, not inside them as before. The New Segments will have more rules and conditions and will give you more power when filtering your subscribers.
We built an amazing real-time subscriber filter.
You will be able to add filter conditions based on:
Save the filter conditions as a Segment with one click. Later use Segments for sending campaigns or automation.