March 26, 2015

Sending survey via email: how to get the best results?

Last week I sent two emails to MailerLite’s customer to complete a survey.

Can you guess which email performed better?

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March 9, 2015

Grow your email list on Facebook

Facebook is a great platform to grow your email list. This is why we updated the Facebook app.

It takes a minute to create a signup form on Facebook. You don’t need any designer or developer for that.

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February 13, 2015

Mobile preview in drag and drop editor

We have just released an update after which you will be able to switch to mobile preview mode while building your email with our drag and drop editor.

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February 2, 2015

TOP 5 Tools to Boost Your Business Productivity

In MailerLite we can work flexible and remotely as long as the work is done.

Today I want to share our TOP 5 tools that enable us to get the WORK DONE, even when the team in not in the same office.

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January 28, 2015

6 quick wins for Valentine’s email marketing

If you have a retail business, be it a restaurant, a florist, a hotel or even an Etsy shop… you can’t afford to overlook Valentine’s Day.

It’s about time to start your Valentine’s email campaign. If you’re not entirely sure what to say, read on!

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January 22, 2015

Avoiding spam filters and reaching the Inbox

In this blog post we will give you some basic advice on how to make sure your email arrives to inbox and your open rate is something that you can be proud of.

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December 15, 2014

Email marketing trends for 2015

I spend last weekend in Rome. It was my second time there. So I skipped the top 10 attractions and visited a bit less know places.

Like, gallery of Doria Pamphilj. It an intimate art gallery inside a beautiful palazzo right in the middle of Rome. I was moved by Caravaggio’s, Bernini’s and Bruegel’ works.

But the biggest difference from other museums in Rome or elsewhere was their audio guide.

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December 5, 2014

6 steps to pick the right colour for your newsletter

We all react to colours – some colours make us calm or curious, and some of them even encourage us to buy – when we buy something, we make a subconscious decision within 90 seconds, and up to 90% of these decisions are based on colour.

How to pick the right colours for your newsletter? Seems like a tough task? Well, dealing with colours is not as hard as it seems.

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November 21, 2014

Drag and drop editor update

Here are a few new updates in our drag-and-drop editor:

Spacing between content blocks
Header On/Off
New design themes
No more forgetting to add links

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November 13, 2014

Christmas email marketing

You may be skeptical about Valentine’s Day, hate Halloween costumes or forget your wedding anniversary, but you can’t ignore Christmas.

No wonder it is the time when the most personal spending is taking place. Email affects at least 10% of the total holiday sales.

Do you have email marketing strategy for Christmas?

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November 6, 2014

Best free resources for beautiful newsletters

A creative image, cool icon or fun gif maybe the key reason to stop wandering eyes and read your newsletter.

On the other hand, it takes a lot of time to find the right image, icon or gif.

Therefore, our designer Erikas shares the best FREE resources on the Internet to create good-looking newsletters.

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October 29, 2014

Email marketing for personal trainers & sport clubs

This blog post is a step-by-step program on setting up a deadly email marketing plan, building community of loyal customers, and creating an easily run marketing practice that turns into a steady stream of cash.

But first of all we have to discuss one problem that every sports club faces.

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October 20, 2014

The new look of MailerLite

Since we created MailerLite back in 2010 we have never stopped improving it. Now we can proudly present the new look of MailerLite. Appearence is not the only thing what changed. The design improvement comes with many great features aswell.

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October 9, 2014

Autoresponders are just like dating

If there’s one thing that guys obsess upon, it’s the “getting the girl’s number”. Let’s say that you’ve impressed the girl with your looks, charm, wit or Audi R8. Now you’re walking back to your friends holding up that napkin with the most coveted of prizes: her digits! Score! Mission accomplished! She totally digs you! It’s all smooth sailing from here, right? Wrong.

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September 25, 2014

5 tips to create dramatically better emails with MailerLite

Beautifully designed newsletter is always easier to read and understand. It’s also more likely that good looking newsletters will get more clicks. We have some great tips for you to make your newsletters look stunning.

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September 17, 2014

Email marketing for travel industry: sell sunsets not flight tickets

In travel business, you’re not just selling a space, a hotel room or a seat. You’re selling an experience, a dream, a moment to remember, an adventure and an escape from daily life. 

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August 27, 2014

5 reasons to use reader’s name in a subject line

In “How to Win Friends & Influence People,” Dale Carnegie says:

“A person’s name is to that person the sweetest and most important sound in any language.”

Does that work in email marketing?

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August 20, 2014

Updates after the Hackathon

Last week we had a hackathon. On a ship, in the Baltic Sea. We gathered all team in one place for 2 days and set the goal to build 3 most requested small features.

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August 20, 2014

New plugin for WordPress

We’re excited to present you The Official MailerLite Signup Up Forms plugin for WordPress. Use the plugin to add newsletter sign up forms to your WordPress blog or website and automatically save new subscribers to your MailerLite account.

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August 13, 2014

How to build a winning small business team

Team means everything when it comes to small business. However building one is not such a small task.

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